Blog

Hi again, It's James Yuille from Mediaglue with another episode of Unlocking Adwords. Today I want to talk about an article that I actually wrote some years ago that I revisited recently. And it was called "Which Guru Do You Follow?". And this message is particularly addressed to people in Australia because I want to put an Australian slant on something here. For many years, I'm talking not just ten, ...

Hi, it's James Yuille from Mediaglue again with another episode of Unlocking Adwords. Today, I want to cast your eyes and mine back to the days prior to the internet when all we had for advertising other than radio and TV, of course, were newspapers and magazines. And we put display advertising or classified advertising in those media and those ads all had a call to action. They had a ...

Ever had anyone say to you AdWords doesn't work?  Or maybe you've thought that yourself or someone you know don't click on the ads. Well, billions of people do and billions of dollars of stuff are sold every day because of the AdWords platform. Now AdWords isn't for everyone, one of the major things is you've got to make sure that there's demand for your services for what it is ...

So you've got your AdWords campaign you decided to run with that, you've engaged us to do your keyword research for you, you've approved what we've got we've set the thing live and it's been going for 28 days.  You see you've got lots of visitors to your website but nobody's filling in the form, nobody's making phone calls, there's no conversions and you're not getting any sales and you ...

Hi it's James Yuille again with another video in the series unlocking AdWords. Now we're sitting here it's July 2018 and for the first time in 16 years Google have made a very very major change to the structure and functionality of the Google AdWords platform. I've long held that AdWords - now Google Ads - is a very easy way to blow countless thousands of dollars for the uninitiated, ...