Advertising Works

Advertising Works

Finding What You Want When Shopping

Not sure if advertising works?

Have you ever wanted to buy something a little off-beat, something you’ve never wanted or needed before, yet something thousands of other people buy regularly?

Where do you start?

You think you’ll find it in a hardware store – but no.

So, you try a department store and again draw a blank.

You know what it is, but you don’t know what it’s called. 

You can describe what it does but that doesn’t help as the store assistant can’t understand you.

Disconsolate, you trudge out of yet another store and make your way back to the car. In the window of a kitchen store, your eyes catch a glimpse of the very thing you want. 

You have a sudden adrenalin rush’ “That’s it! just what I want”. 

Before you know it, your card has been charged $35 and your trip has been worthwhile.

Until now, you hadn’t made the connection between this gadget and kitchens because you didn’t want it specifically for your kitchen.

It’s weird, whatever you look for will always be found in the last place you look for it.

Just like your car keys; when you have found them, you don’t keep on looking, do you!

The gadget was actually advertised, wasn’t it? You only went into the kitchen store because you knew it was there.

Advertising works, you just proved it to yourself. Advertising is simple; it has one job and only one job. To attract buyers.

If you want to know the difference between advertising and marketing, check out our previous blog post Marketing vs Advertising.

Want Qualified Google Ads Leads Growing Your Business?

Does your business deserve more than inflated promises? Yes you do.

Mediaglue’s battle-tested Google Ads formula puts your business in front of the right leads
at the right time to accelerate sales for your business.

Turning Search into Sales.

Call on 1300 884 757 to chat to our friendly staff who are more than happy to answer any
questions or Book A Call With One Of Our Team.