Comments for Mediaglue Brisbane Web Design http://mediaglue.com.au Make your message stick Mon, 04 Jul 2011 00:16:44 +0000 hourly 1 http://wordpress.org/?v=3.3.1 Comment on There’s nothing new in marketing… or is there? by What Is Your Brand Saying About You? | Mediaglue http://mediaglue.com.au/2009/10/theres-nothing-new-in-marketing-or-is-there/#comment-5 What Is Your Brand Saying About You? | Mediaglue Mon, 04 Jul 2011 00:16:44 +0000 http://mediaglue.com.au/?p=219#comment-5 [...] In his book named The End Of Marketing As We Know It, Sergio Zyman wrote to the effect that “Advertising has only one purpose – to sell stuff”. Significant commentary from a man who was writing about his experiences as VP of Marketing at Coca-Cola. If it’s good enough for one of the world’s most instantly recognised brands… (See more about Zyman’s book here.) [...] [...] In his book named The End Of Marketing As We Know It, Sergio Zyman wrote to the effect that “Advertising has only one purpose – to sell stuff”. Significant commentary from a man who was writing about his experiences as VP of Marketing at Coca-Cola. If it’s good enough for one of the world’s most instantly recognised brands… (See more about Zyman’s book here.) [...]

]]> Comment on Don’t Add My Name To Your List! by Debra Jarvis http://mediaglue.com.au/2011/05/don%e2%80%99t-add-my-name-to-your-list/#comment-10 Debra Jarvis Mon, 30 May 2011 23:04:57 +0000 http://mediaglue.com.au/?p=668#comment-10 Freedom of choice. One of the most frequent Spammers in my inbox are so called SEO experts. These are organisations who should know better! How can we stamp out this practice? Recently I've taken to responding with 'You are a Spammer' or 'This is Spam' in big red letters and advising them to remove me from thier list and to advise whomever they got the list from to also remove me. I have to say you need to be careful because some people see this as confirmation that you are a real address and then on sell your details which is the exact opposite of the outcome you were looking for. As a business owner I put my marketing message out in the world so people can find me if they are looking, I send individual emails when people contact me and yes I do broadcasts to people who have opted to recieve updates from me. When I go to buy a product or service, I first research the options, my final selection and choice of provider is nearly always relationship based. I have discovered a person in the course of my research that I build a relationship with and I buy from them because I've come to know, like and trust them. People buy from me for the same reasons. As a Feng Shui Consultant I know that any buying experience that is less than pleasurable, will detract from the positive value of the item I buy. We say everything is alive with memories, feelings and associations and is connected to people, places and events. So on some level anything or anyone connected with an unpleasant experience will always be energectically tainted. Does anyone else have any ideas on how we can stamp out unsolicitored emails from our inboxes? Freedom of choice. One of the most frequent Spammers in my inbox are so called SEO experts. These are organisations who should know better! How can we stamp out this practice?
Recently I’ve taken to responding with ‘You are a Spammer’ or ‘This is Spam’ in big red letters and advising them to remove me from thier list and to advise whomever they got the list from to also remove me.
I have to say you need to be careful because some people see this as confirmation that you are a real address and then on sell your details which is the exact opposite of the outcome you were looking for.
As a business owner I put my marketing message out in the world so people can find me if they are looking, I send individual emails when people contact me and yes I do broadcasts to people who have opted to recieve updates from me.
When I go to buy a product or service, I first research the options, my final selection and choice of provider is nearly always relationship based. I have discovered a person in the course of my research that I build a relationship with and I buy from them because I’ve come to know, like and trust them. People buy from me for the same reasons.
As a Feng Shui Consultant I know that any buying experience that is less than pleasurable, will detract from the positive value of the item I buy. We say everything is alive with memories, feelings and associations and is connected to people, places and events. So on some level anything or anyone connected with an unpleasant experience will always be energectically tainted.
Does anyone else have any ideas on how we can stamp out unsolicitored emails from our inboxes?

]]> Comment on The Perils of Email Marketing by Another warning about unsolicited email broadcasts | Mediaglue http://mediaglue.com.au/2009/05/the-perils-of-email-marketing/#comment-2 Another warning about unsolicited email broadcasts | Mediaglue Mon, 16 May 2011 07:21:07 +0000 http://dev.mediaglue.com.au/mediaglue_new/?p=114#comment-2 [...] You may (or may not) be aware that I hold little regard for those who choose to place me on email broadcast lists without my permission. If not, please refer to my article, “Perils of Email Marketing” [...] [...] You may (or may not) be aware that I hold little regard for those who choose to place me on email broadcast lists without my permission. If not, please refer to my article, “Perils of Email Marketing” [...]

]]> Comment on Why Sales Closing Techniques Don’t Work. by Response to Jack Hunger (whoever you might be) | Mediaglue http://mediaglue.com.au/2009/04/why-sales-closing-techniques-don%e2%80%99t-work/#comment-4 Response to Jack Hunger (whoever you might be) | Mediaglue Wed, 27 Oct 2010 02:06:16 +0000 http://dev.mediaglue.com.au/mediaglue_new/?p=130#comment-4 [...] Recently a guy named Jack Hunger posted a comment to our blog in response to my article “Why sales closing techniques don’t work” [...] [...] Recently a guy named Jack Hunger posted a comment to our blog in response to my article “Why sales closing techniques don’t work” [...]

]]> Comment on Internet Marketing for Bricks and Mortar Businesses by admin http://mediaglue.com.au/2010/09/internet-marketing-for-bricks-and-mortar-businesses/#comment-9 admin Tue, 05 Oct 2010 22:33:03 +0000 http://mediaglue.com.au/?p=513#comment-9 Thanks Blase, great to hear from you again and thanks for the wrap! Thanks Blase, great to hear from you again and thanks for the wrap!

]]> Comment on Internet Marketing for Bricks and Mortar Businesses by Blase http://mediaglue.com.au/2010/09/internet-marketing-for-bricks-and-mortar-businesses/#comment-8 Blase Fri, 24 Sep 2010 13:37:15 +0000 http://mediaglue.com.au/?p=513#comment-8 James! Glade to hear from you again. Love the business name. Love the tag line. Love the website. Love what you have done. Note to anyone reading this, James is the real deal. I've been in sales and marketing for over 37 years and James has taught me a few things so I know he can help you. James!

Glade to hear from you again.

Love the business name.
Love the tag line.
Love the website.
Love what you have done.

Note to anyone reading this, James is the real deal.
I’ve been in sales and marketing for over 37 years
and James has taught me a few things so I know
he can help you.

]]> Comment on Sex, Chocolate and Bananas (almost adults only content) by Sally Symonds http://mediaglue.com.au/2010/08/sex-chocolate-and-bananas-almost-adults-only-content/#comment-7 Sally Symonds Sun, 08 Aug 2010 10:03:22 +0000 http://mediaglue.com.au/?p=441#comment-7 Great blog James - even better graphic though! Great blog James – even better graphic though!

]]> Comment on Some thoughts about logos by Debra Jarvis http://mediaglue.com.au/2010/04/some-thoughts-about-logos/#comment-6 Debra Jarvis Wed, 07 Apr 2010 11:51:06 +0000 http://mediaglue.com.au/?p=338#comment-6 Interesting! I could immediately picture 16 of these, and your're right they are simple and effective. I'm soon to get a new logo for a re-branded business so I'll be sure to make sure to get some of your complex simplicity. It would be fascinating to do a double blind study... the simple logo designed by your graphics team 'v' the complex one requested by your client. Interesting! I could immediately picture 16 of these, and your’re right they are simple and effective. I’m soon to get a new logo for a re-branded business so I’ll be sure to make sure to get some of your complex simplicity. It would be fascinating to do a double blind study…
the simple logo designed by your graphics team ‘v’ the complex one requested by your client.

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