archive for ‘Sales’...
A delightful phone experience
May 12th, 2009 | 10:42 AM | comments(0)

Last night I went to a Bartercard business networking function and met some delightful people.
I called one of them this morning and was blown away by the pleasant, bubbly voice and thoroughly professional greeting I received.
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Why Sales Closing Techniques Don’t Work.
April 27th, 2009 | 8:47 AM | comments(0)

I just listened to an audio interview featuring one of the world’s top direct marketing authorities and one of the world’s (supposed) top sales training authorities.
I was shocked with what I heard. The sales trainer, a man with a global reputation; author of several books and training programs, was boasting about a new way he had developed to close the sale. He explained that this new close was for advanced salespeople only, and shouldn’t be attempted until you had mastered his other 60 or so sales closing techniques.
He then delivered his new close. It was so corny it was almost laughable. It was totally manipulative, laced with tie downs and delivered with his usual smirk.
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