Mediaglue Client Telstra Small Business Awards Finalist

Last week I was the guest of Jim Baker and his wife Wendy to the Telstra Small Business Awards dinner where Jim’s business, James W Decorating, was competing for an award in the micro business category. This was Jim’s first … Continue reading

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What Is Your Brand Saying About You?

Let’s not get confused between logo and branding. Every business needs a unique logo and so does yours. Be aware though that your logo is not your brand. Brand is the personality that identifies a product, service or company (name, … Continue reading

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Making Sure Your Email Isn’t Blocked By SPAM Filters

We often get asked questions about why emails sometimes get caught in SPAM filters, especially when sent to Government Departments and to Corporate addresses so I asked our resident tech guru, Jess Barnes for some answers. This is what she … Continue reading

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Very funny website

Check the copywriting on this site and no, we DIDN”T write it! http://bacal.com.au/

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Don’t Add My Name To Your List!

It seems this topic never goes away. So this is Chapter 3 in a series about unsolicited email broadcasting. During my talks I offer people an opportunity to receive one of the many marketing booklets I’ve written. I explain that … Continue reading

Posted in Email Marketing, Ethics | 1 Comment